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Nov 28 07 2:57 PM
It is a little hard to read but easily identifiable. This ad has been popping up quite frequently at our site. As I mentioned above, I don't recall
any pharmaceutical company ad for a smoking cessation drug ever showing up at the board before. We now seem to have this ad though showing up daily. As
this string discusses, we have no way of controlling what sponsors show up at the board and we generally don't discuss who shows up--trying to take a
neutral stand. But as we said years ago when we first starting getting these ads...
I think as long as the ad keeps appearing we will be sure to make it clear that we are not endorsing the product and go out of our way to make it clear
as to why. Normally, we don't need to take up board time on this kind of issue, but the marketing to the board of a quit smoking product makes it a
little more imperative for our readers. If we are indeed being targeted, the company involved may stop the practice. If not, no one will be confused as to
where we stand on the issue.
So, for anyone looking over our site trying to consider how he or she should quit smoking, seeing an ad for a drug on the top, and thinking that maybe
he or she should try it, here are our strings explaining our views and now, recent safety concerns being raised by others about this product.
FDA announces Chantix investigation
Chantix - Champix (varenicline)
will these cravings subside? (Chantix version)
By the way, since the drug manufacturer has cute mascots selling their side of the benefits of the product, I think we should have cute cuddly character
to use to when discussing the implications of people considering whether or not they should use it. A guinea pig seems the most fitting. If anyone has a
guinea pig that they could shoot a cute picture of so that we can use it as a legal royalty free photo it would be most appreciated. Just attach it to this
string and I will incorporate it into this commentary.
Dec 9 07 5:27 PM
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